An exciting opportunity for a data-driven, analytical person with a passion for books.
Independent digital-first publisher Agora Books is seeking a Marketing & Digital Sales Coordinator to join our small but mighty team based in central London. With a focus on commercial fiction, Agora works across a wide variety of genres from Classic Crime to historical fiction and psych suspense to book club reads.
The position is ideal for someone working in a similar role (in either publishing or another sector) who is looking to take the next step in their career in publishing marketing. We’re looking for a self-starter who’s keen to develop exciting ideas and dynamic strategies to reach new audiences of readers and is passionate about managing and analysing data. The successful candidate will be able to work collaboratively with a team, have an enthusiastic attitude, and will be an efficient worker with the ability to work across multiple projects.
Deadline: Friday, October 29, 2021
Develop and implement innovating and measurable marketing campaigns for both debut launches and backlist titles across both eBook and print that perform within budget and timelinesContinually analyse and optimise campaign data and title metadata to increase sales and profile
Create social media strategies for brand identity, title launch, and follower engagement across channels by delivering engaging content
Work collaboratively with the team to determine position, pitch, and ad strategies from acquisition onwards
Write persuasive copy and design striking digital graphics for advertising, social media, and website
Proactively identify opportunities for promotions and partnerships with third parties
Stay up to date with latest marketing and industry trends in order to pursue new marketing strategies and wider audiences
Analyse the success of promotions, deals, and sales channels
Manage social media presence for Instagram, Facebook and Twitter accounts
Organise blog tours for lead titles, including blogger outreach and scheduling
Garnering reviews for upcoming titles via NetGalley and traditional outreach
Experience & Skills
At least one year or more of marketing experience in publishing, media, or similar business
Proven experience creating and optimising CPC advertising campaigns (e.g. Amazon and social media advertising)
Experience working with social media, bloggers, and influencers
Excellent organisational skills and ability to manage multiple projects at a time
Ability to work well with a team but also independently
Enthusiasm for books, reading, and commercial fiction
Attention to detail, especially when performing repetitive tasks
Familiarity with Amazon marketing services, SEO, and Google Analytics
Strong grasp of Microsoft Office Suite
Familiarity with In Design/Photoshop is desirable, but not essential
3 Examples of successful marketing assets you have created for campaigns
Reference ‘AB: Marketing & Digital Sales’ in subject line of e-mail
This is a full-time paid position with a salary between £24,000 to £27,000 based on experience. Office hours are 9:30am-5:30pm with a hybrid work from home policy. Applicants must have the legal right to work in the UK.
To download the job information as a PDF, click here.